Tuesday 5 July 2011

Too Soon For Us ?

Following on from my last post regarding the Fiat Freemont, this is what the company had to say:



Thank you for contacting the Fiat Information Centre.

Firstly, it is great to hear that you are interested in our fantastic Fiat

model range vehicles.

Unfortunately we can advise that there is currently no official information

available on the introduction of the Fiat Freemont for the Uk market.

If you would like us to keep you updated once we have further information

on this subject, we will be happy to email you back with the latest
updates.

Please forward us your full contact details so we can keep you informed

once these updates are made available.

I hope this information has been helpful. If you have any other questions

or need further advice, we invite you to contact us by replying to this
email or calling on our international freephone number, 00800 3428 0000
(choosing option 2).

We are here to help Monday to Friday, 9am to 6pm.


Alternatively, stay in contact with your local dealer. our website is also

packed full of useful information detailing our current range of products
and services.

I have included the web address below for your convenience.


Kind regards,


Terry

Fiat Brand Ambassador
www.fiat.co.uk

Monday 4 July 2011

Western Spaghetti

The latest bit of badge engineering to appear from the Chrysler/Fiat merger is the Fiat Freemont.  (Fiat.co.uk) Aimed to replace the gap left by the Croma, Ulysee, and Multipla.  But anyone expecting innovative new design might be a bit suprised.  Fiat have taken the Dodge Journery from the Chrysler group, changed a few badges, plonked in a 2 litre engine from the Bravo, and there you have it a new Fiat model.
 
Not too sure how this big Fiat will be received.  The UK market has an aversion to large Fiats, Citroens & Renaults, so it will be good to see how a badge engineered Dodge works out.  But it will face stiff competition from the other 7 seat MPVs such as the Ford Galaxy, Seat Alhambra, Renault Espace etc.  With prices being just under the £30,000 mark


The Fiat group have also taken an interesting look at the Test Drive.  We all know what a pain it an be to arrange appointments, travel all the way to the dealership, when all you want to do is drive a car.  Lancia in Europe have something called Ypsilon at home.  Where you can set up the test drive online, an hour later the salesman and car turn up at you door.  You go for a drive, are left with a brochure and a phone number.  Easy and straightforward.  All we need to do is wait to see if Chrysler (Chrysler.co.uk)  take the initiative when it launches its version of the Ypsillon in a few months time.